Blog planners are a somewhat necessary and important part of tracking editorial calendars and social media shares. Whether you are a new blogger or a seasoned vet, blogging can encompass all facets of our everyday life. From photographing a post to scheduling pins, blogging requires a specific set of tasks in order to create content. Here’s how to get organized with a blog planner.
How to Create a Blog Planner
It needs to be accessible. While your planner can be digital or paper (or both!), it needs to be accessible. It should be portable so that you can take it with you when you head to the coffeeshop or to the office. If you are lugging around a thick notebook, you will be less likely to use it. Find a notebook that fits inside your bag that doesn’t have a lot of bells and whistles. You essentially just need a notebook, but you can use a dated planner as well. While bullet journaling is a trendy option for lists and tasks, don’t get lost in the world of fancy stencils and lettering.
Keep it separate. What I have found is that I am more successful in tracking my blog with a separate planner from my everyday life. When I list blog tasks such as “film a video” or “schedule pins,” they get lost between my daily routine or bill payment reminders. By having a separate blog planner, you are giving importance to your blog tasks! Try it out and see if this works for you.
You have to track what matters. Your blog may not have a Pinterest account or you aren’t sending emails to a newsletter yet. Those metrics are not important for you. Track the stats that matter to you each month. I find that tracking daily or weekly page views and social media statistics is not motivating. I like to look at the overall month. I also compare it to the same month of the previous year. Comparing October to February doesn’t make much sense since holiday content is more popular.
Braindump your blog post ideas. Your planner should have a place to braindump all of your blog post ideas. This means a running list of things you want to write about.
Color coding may help. If your blog has multiple categories, color coding might serve as a visual reminder of your work! For example, recipes can be red while lifestyle posts are yellow. Use these colors to make it stand out which topics you will be working on for the day. This can also provide an overall guide at what you are doing more of. If I see too many “red” tasks for recipe posts, I know to balance it out with another topic.
Use “repeat lists.” I call my weekly to dos a “repeat list” since I do these same tasks each and every week. I write them down every week so that I don’t forget them! Some of the items on my list include adding 100 new Twitter followers, participating in Facebook groups, clearing my email inbox, and sending out one newsletter to my email list.
The most important part about a blog planner is finding a system that works for you. If these tips don’t fit your style, find what does. These guidelines have helped me stay on top of my daily blog tasks, and they continue to inspire me every day.
This guest post was provided as a courtesy from the Bloggers Get Social group. We are a blog network, podcast, and community for content solutions. Join us today for creative content, accountability, and learn how to blog better.