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As a blogger, there are a lot of things you need to keep track of – your blog posts, your website, an email list, and social media. While social media isn’t as important as it used to be (hello pay-to-play platforms – Facebook), it’s still good to have a presence and have something going on your social media. So I want to share how I manage social media as a blogger.
For a long time, I used a program called Sendible to manage my social media platforms. The plan I had worked for me, allowed me to add posts to a continuing queue that would recycle when it got to the end of the line.
Then, back in December (I think), Sendible started changing their plans. They wanted big paying clients and started phasing out the smaller packages – including the one I’d had for three years. Given that the next plan was $30 more a month, I decided it was time to say “nope.”
So I ended up moving to Smarterqueue, which seems to be similar to Sendible – but more designed for bloggers and one-woman-shows. In the past few months, I’ve fallen in love with Smarterqueue and how easy it to schedule things from the internet. So today I want to talk how I use Smarterqueue to manage social media.
1. I Don’t Actually Start with Smarterqueue
When it comes to finding stuff on the internet – I usually start with Bloglovin. I’ve followed blogs for years there and now with collections, I can easily save blog posts I want to share from my phone.
I like this method because it allows me to find posts while I’m in the middle of other things – like weights at the gym.
2. When I get back to my computer, I go to schedule stuff.
With the SmarterQueue+ plugin, I can open up the article online and click a button to pop up a box. From here I can schedule the blog post to share on both Facebook and Twitter. I try to tag people on Twitter to make sure people get credit for the awesome posts they write.
Something that’s new to Smarterqueue is this page. I love that you get to see so much information on one page.
3. I can have multiple banks of content for multiple personas
The biggest thing I love about Smarterqueue is that I can hook up all my social media accounts. While most of my social media work in Smarterqueue is with Ginger & Co., I was able to hook up my Laura Teagan accounts too. Right now I just have Facebook and Twitter for each persona online, but I love that I can manage four social media accounts all in one spot.
Especially for Laura Teagan where there is a lot of promotional social media, I love that I can choose to either recycle a post or only post it once. And when you pick to recycle a post (so have it jump to the bottom of the queue again), you can assign an end date to it. So if I want to have it only recycle for three months, I can do that. Or I can keep it going indefinitely.
4. SmarterQueue also has some epic analytical emails
Every Monday morning, I get an email breaking down stats from the past week. Analytics can get really messy, but Smarterqueue does a fantastic job of breaking it down and keeping it simple.
5. SmarterQueue Allows me to spend less time on social media and focus on more important things
At the end of the day, I love SmarterQueue because it does all the heavy work while I focus on other things – like writing blog posts or novels. Social media is important in the blogging game – but not important enough that I want to be spending hours on it every week. Smarterqueue allows me to spend an hour a week and still have new content in the cycle all the time.
Have you tried Smarterqueue? If not, you can get a thirty-day trial here.